Privacy Policy for NavMetrica
Effective Date: August 7, 2024
NavMetrica, an EA Eagle Digital, LLC company. NavMetrica provides SEO analysis tools that measure and analyze user experience (UX) signals to help improve your website's SEO performance. This Privacy Policy explains how we collect, use, and protect your personal information.
1. Information We Collect
1.1 Personal Information
- IP Address: We collect IP addresses to understand geographical trends and to help secure our services.
- Email Address: We collect email addresses to provide you with updates, support, and other communications related to our services.
- Name
1.2 Usage Data
- Cookies: We use cookies to enhance your user experience, track your usage of our services, and for analytical purposes.
- Google Data: We collect data from Google Search Console and Google Analytics to analyze your website's performance and UX signals. This data includes but is not limited to search queries, site performance metrics, and user behavior data. Your Google Search Console and Google Analytics may be used in machine learning.
2. How We Use Your Information
2.1 Service Improvement
To analyze and improve our services by applying machine learning algorithms to the data collected, which helps correlate UX signals with search engine rankings.
2.2 Communication
- To send you updates, newsletters, marketing materials, and other information that may be of interest to you.
- To respond to your inquiries and provide customer support.
2.3 Security
To monitor and ensure the security of our services and to detect and prevent fraudulent activity.
3. Data Storage and Security
3.1 Data Storage
Your data is stored on secure servers with appropriate safeguards to protect against unauthorized access, alteration, disclosure, or destruction.
3.2 Data Security
We employ industry-standard security measures, including encryption, firewalls, and secure socket layer (SSL) technology, to protect your data.
4. Sharing Your Information
4.1 Third-Party Service Providers
We may share your information with third-party service providers who perform services on our behalf, such as data analysis, email delivery, and hosting services. These providers are contractually obligated to maintain the confidentiality and security of your information.
4.2 Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
4.3 Business Transfers
In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
5. Your Choices and Rights
5.1 Access and Update Information
You have the right to access and update your personal information at any time. To do so, please contact us at the email address provided below.
5.2 Opt-Out
You can opt-out of receiving marketing emails from us by following the unsubscribe instructions included in those emails or by contacting us directly.
6. Children's Privacy
Our services are not directed to individuals under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.
7. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any changes by posting the new Privacy Policy on our website and updating the effective date.
Postal Address: 201 E Center St Ste 112 PMB 3835 , Anaheim , CA 92805
EA Eagle Digital, LLC